Opportunity Information: Apply for DOS USNATO PAA 2017 001

The U.S. Department of State, through the Office of the Public Affairs Advisor at the U.S. Mission to NATO (USNATO), announced a discretionary grant opportunity aimed at strengthening public understanding and debate in Europe about NATO priorities following the Brussels meeting. The core idea behind the program is to move beyond summit declarations and help translate NATO commitments into practical actions by encouraging well-designed public engagement projects. The opportunity is geared toward not-for-profit, non-governmental organizations and think tanks with strong expertise in international affairs, defense and security, and U.S.-European relations, especially those capable of reaching European audiences in credible and compelling ways.

The grant seeks proposals that explain and test how NATO can adapt its strategic focus on deterrence and defense while also projecting stability. A major emphasis is placed on outcomes associated with the Brussels May meeting, particularly burden sharing, counterterrorism, cyber security, and related initiatives. The program is built on the premise that these policy areas will only be sustainable if NATO and its stakeholders can communicate them clearly and foster informed discussion among policymakers, the media, and the public. In practice, applicants are expected to propose activities that make NATO policy choices understandable, debate-worthy, and relevant to people outside the United States, with a clear European context.

USNATO specifically asks applicants to outline how NATO and member states can turn intent into implementable actions and programs. This includes practical approaches to defense investment pledges, such as national plans to reach the commonly referenced "2 and 20" benchmarks (2 percent of GDP on defense and 20 percent of defense spending on major equipment, including research and development). It also includes proposals that explore how the alliance can support counterterrorism efforts, strengthen cyber defense commitments, and develop novel ways to blunt disinformation. The call encourages proposals that either cover several of these areas or focus deeply on one, as long as the project helps connect policy commitments to real-world steps that governments and NATO structures could plausibly adopt.

Beyond those core themes, the opportunity highlights a broader set of related topics that applicants may address. These include the NATO-Russia relationship; methods to identify, counter, and evaluate efforts against disinformation; NATO activities and priorities on the alliance's southern and eastern flanks; partnerships and cooperative security efforts, including collaboration with the European Union and other international institutions; engagement with southern partners such as the Gulf Cooperation Council and the African Union; countering hybrid warfare; strengthening cybersecurity; and advancing the women, peace, and security agenda. The common thread is practical relevance: projects should help clarify what NATO is trying to do, why it matters, what tradeoffs exist, and what tangible actions could follow.

Strong proposals are expected to show an ability to deliver clear messages to defined audiences using a mix of traditional formats and newer technologies. USNATO signals that it wants outreach that can engage the general public, youth and future leaders, the security and defense community, policymakers, and opinion shapers across European countries. The goal is to stimulate new ideas and catalyze sustained public dialogue about NATO's priorities in the coming years, rather than producing one-off events with limited follow-through.

The opportunity also places clear weight on measurement and evaluation. Applicants are encouraged to build in ways to assess whether their content and outreach were effective, which implies a preference for proposals that define target audiences, set communication objectives, and use concrete indicators to judge reach and impact. In other words, the program is not only funding activities, but also expecting applicants to think seriously about what success would look like and how they would demonstrate it.

In terms of what funding can support, the announcement lists a range of eligible activity types, including conferences, symposiums, public debates and moderated discussions, roundtables, studies, competitions, and similar public-facing formats. The award structure anticipated up to two awards, with an award ceiling of $100,000, and it was limited to eligible nonprofit applicants with 501(c)(3) status (excluding institutions of higher education). The funding opportunity number is DOS USNATO PAA 2017 001, administered under CFDA 19.040, with the opportunity originally posted May 16, 2017 and an original closing date of July 16, 2017.

  • The Department of State, U.S. Mission to NATO in the other (see text field entitled explanation of other category of funding activity for clarification) sector is offering a public funding opportunity titled "“Turning NATO’s Words into Action After the Brussels Meeting”" and is now available to receive applicants.
  • Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 19.040.
  • This funding opportunity was created on May 16, 2017.
  • Applicants must submit their applications by Jul 16, 2017. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
  • Each selected applicant is eligible to receive up to $100,000.00 in funding.
  • The number of recipients for this funding is limited to 2 candidate(s).
  • Eligible applicants include: Nonprofits having a 501(c)(3) status with the IRS, other than institutions of higher education.
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